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Orange Juice Lane | Marketing & Brand Advisory
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Orange Juice Lane | Marketing & Brand Advisory
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About
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Insights & strategies

My LinkedIn comments section about this was way too juicy to go to waste. 

New Substack ready for viewing. 

What do we all think? Are we solely responsible for our behaviour on AI platforms or do we need a lil help from the PO-LICE?
Rating brands and campaigns in the wild again. 

I think I’ve finally got an answer to that question people ask you sometimes: “so what do you like to do in your spare time when you’re not working?”
Mimco’s latest campaign practically wrote itself and I love it. Almost as much as I loved my own patent black purse circa 2015. Watching Britt’s Reel on these was perhaps the most nostalgic a moment could be for a millennial Australian pa
Everyone knows I’m obsessed with this stuff, but here are the things that are currently shifting in the brand and eComm world that I can’t stop thinking about.
Trying to get better at showing off. How am I doing?
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