Nourished
Life
The brand, in one sip:
A wellness-meets-beauty destination that makes it easy for health-conscious shoppers to take better care of themselves, holistically, from the inside-out.
The job to be done:
We partnered with Nourished Life to distil the brand into clear, commercially relevant messaging that could guide and unite every team across the business.
Scope: brand positioning and identity.
What they walked away with:
A succinct brand identity document designed to be used both internally and externally. Clear guidelines for the marketing team, creative agencies and C-suite to reference as the brand enters a new growth era.
Kind Words
“The work gave us sharper, more strategic language to describe the brand — both internally and externally. It’s already influencing how we write, how we show up in market, and how we brief creative and performance partners. It also gave us a renewed sense of confidence and alignment around what [we stand] for, and where we’re taking it next.“
Abel Butler, CEO The Future Co.